Social Media for Utilities COVID-19 Response Video and Presentations

Description

On April 16, 2020 UtilityEvents.com hosted the virtual event “Social Media for Utilities COVID-19 Response” now you can have a copy of what attendees experienced along with the presentations.

The COVID-19 situation has changed EVERYTHING for EVERYBODY. Utility social media managers have been asked to pivot – immediately – to hold back the “blue sky” messaging and to use social media to broadcast messages to customers. In the midst of this constantly-changing crisis, this virtual event provides an opportunity for utility social media professionals to share:

– How has the COVID-19 situation changed your posts?
– What’s different in terms of content, timing, cadence?
– How else has COVID-19 changed the way you work with your team and other departments?

This 2-hour virtual event provides an opportunity for utility social media managers to gather with each other, share experiences, and learn best practices from each other. Benchmark with your social media colleagues representing utilities across the country here.

Includes 5 Utility Presentations and Video from live event.

See the Full Agenda

Social Media for Utilities: COVID-19 Response Introductions
Ashley Baptiste
CEO
Conferences Connect

American Water’s Response to COVID-19
Joseph Szafran III
External Affairs Manager
American Water

Curate and Deploy Relevant Content that Resonates: Chesapeake Utilities
Crystal Campbell
Supervisor, Integrated Communications
Florida Public Utilities

Pepco Holdings Pivots its Social Media Response Amidst COVID-19
Ms. Nicole Paul
Digital Communications Specialist
Pepco Holdings, Inc.

Kayla Irby
Digital Communications Specialist
Pepco Holdings, Inc.

Consumers Energy’s Social Media Focus on COVID-19
David Lingholm
Social Media Team Lead
Consumers Energy

Fluid Strategy: Entergy’s COVID-19 Response Experience
Mrs. Nicole Bradshaw
Manager of Digital and Social Media
Entergy