Is Video the New King of Social Content?
In Vegas, Elvis may still be King, but on social media, video is King. Thanks to video integration across nearly all social platforms, there is no denying that video traffic is growing globally. The old saying that what happens in Vegas stays in Vegas, rarely holds true anymore. Join Hydro Ottawa’s Manager of Media and Public Affairs, Daniel Seguin, at the Social Media for Utilities conference, May 8-9, 2017 in Chicago.
Dan leads the development and implementation of all strategies and programs to engage and inform Hydro Ottawa’s key stakeholder audiences, including the media, internal shareholders, and all external stakeholders. Throughout his career, he has managed, prepared, and implemented strategic communications products; provided advice to senior ministerial staff, senior management, and government officials; managed large-scale events and liaised with stakeholders. Dan has been called upon to quickly analyze communications issues and provide advice, identify issues, and possible outcomes based on response to senior management.
Hear how Hydro Ottawa uses video to educate and connect customers to its business, employees, and events in a dynamic way. In his session, Dan will share:
- The utility’s best practices on how to stand out on social channels
- Visual storytelling strategies at Hydro Ottawa
- How to use the power of video to re-energize your brand