Social Media for Utilities – May 8-9, 2017 Chicago

Bring your social media, digital engagement, and customer experience colleagues to learn from 9 detailed case studies on how your utility peers are using social media.

Invest in this highly regarded 2-day topic immersion to gain a fresh perspective on what’s new in the world of utility social media, what has stayed the same, and what challenges are coming up.

New to social media? You’ll meet utilities that have been using it for years, how they do it, how they manage it, and how they navigate moving forward while managing internal concerns.

New to utilities? You’ll learn how social media has been leveraged (and to what extent, it hasn’t), meet a community of utility practitioners, and learn how “base hits win the game” when managing social communications.

Been around for a while? Refresh your knowledge and benchmark with other utilities on what’s tried-and-true, what’s new, and insights from lessons learned across North America.

According to Pricewaterhouse Coopers, about 95 percent of a utility’s bill-paying customers will have either grown up during the age of digital technology or will be “digital converts” and fully digital savvy by 2020.

Get ready for them with us.